TURN EVERY CUSTOMER MESSAGE INTO A MOMENT THAT MATTERS MOST.

Barika is an AI‑powered Co‑Marketing‑as‑a‑Service (CMaaS) platform that embeds contextually‑matched partner offers directly into customer messaging flows — giving brands access to high‑intent audiences and driving engagement, loyalty, and new revenue opportunities across the co‑marketing ecosystem.

TURN EVERY CUSTOMER MESSAGE INTO A MOMENT THAT MATTERS MOST.

Barika is an AI‑powered Co‑Marketing‑as‑a‑Service (CMaaS) platform that embeds contextually‑matched partner offers directly into customer messaging flows — giving brands access to high‑intent audiences and driving engagement, loyalty, and new revenue opportunities across the co‑marketing ecosystem.

TURN EVERY CUSTOMER MESSAGE INTO A MOMENT THAT MATTERS MOST.

Barika is an AI‑powered Co‑Marketing‑as‑a‑Service (CMaaS) platform that embeds contextually‑matched partner offers directly into customer messaging flows — giving brands access to high‑intent audiences and driving engagement, loyalty, and new revenue opportunities across the co‑marketing ecosystem.

TURN EVERY CUSTOMER MESSAGE INTO A MOMENT THAT MATTERS MOST.

Barika is an AI‑powered Co‑Marketing‑as‑a‑Service (CMaaS) platform that embeds contextually‑matched partner offers directly into customer messaging flows — giving brands access to high‑intent audiences and driving engagement, loyalty, and new revenue opportunities across the co‑marketing ecosystem.

Two high-trust channels, one partnership model

Barika delivers Co-Marketing-as-a-Service through the customer channels people already trust.

Ticketmaster email confirming two Coldplay tickets for 10 July at The O2, with event promo and a “Get tickets” button
Ticketmaster email confirming two Coldplay tickets for 10 July at The O2, with event promo and a “Get tickets” button

Every email you send is a co-marketing opportunity.


Post-purchase confirmations. Delivery notifications. Promotional campaigns. These are the moments your customers open, read, and act. Matchfabric® analyses each email in real time and embeds the most contextually relevant partner offer — as an exclusive reward, not an advert.

CO-MARKETING CHANNELS

Email

Co-Marketing

The most trusted message your customers receive just became your most valuable.


SMS open rates sit above 90%. For brands sending transactional notifications — payment confirmations, order alerts, service updates — that trust and attention is incomparable. Matchfabric® places contextually matched partner offers alongside those messages, turning every notification into an exclusive reward moment

CO-MARKETING CHANNELS

SMS

Co-Marketing

British Airways mobile booking confirmation with pink discount offer for a flight to Atlanta
British Airways mobile booking confirmation with pink discount offer for a flight to Atlanta

CO-MARKETING AS A SERVICE PLATFORMM (CMaaS)

Co-Marketing Platform Built for the world of brand partnerships

Barika pioneered Co-Marketing-as-a-Service to turn partnerships into managed service, repeatable, measurable, and safe by design. It helps brands add value in trusted moments like confirmations, updates, and alerts, so growth feels earned, not interruptive.

Monetise Your Customer Messages

Turn existing customer communications into a loyalty engine, a retention driver, and a revenue stream — by hosting contextually matched partner offers that reward your customers automatically.

Drive Customer Loyalty Through Rewards

Turn routine customer communications into moments of genuine value with exclusive rewards funded by partner brands. Strengthen loyalty. Increase retention. Create customers who come back.


Reach Customers at Point of Purchase

Turn existing customer communications into a loyalty engine, a retention driver, and a revenue stream — by hosting contextually matched partner offers that reward your customers automatically.

Own an e-Commerce Store? Barika is made for.

We've integrated eCommerce platforms with Barika so that you can conveniently connect your store data to Barika to reward customers, earn partnership revenue, and reach high-intent customers in trusted transactional moments.

Need a burst of

creativity and insight?Just Ask Rika®

Ask Rika® is Barika’s suite of AI-powered co-marketing agents, built on the Barika Intelligence Engine.

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Turn every customer message into revenue, rewards, and growth with Barika

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